Privacy Policy

1. Introduction

Welcome to CartoReel operated by Demos Distributed LLC ("CartoReel," "we," "our," or "us"). CartoReel provides services that allow you to upload photographs and other information and transform them into cinematic travel reels, videos, animations, maps, visual effects, and other generated content ("Services").

We respect your privacy and are committed to protecting the personal information and content you share with us. This Privacy Policy explains what information we collect, how we collect and process it, how it may be shared, how long we may retain it, and the choices and rights available to you.

By accessing or using CartoReel, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with this Privacy Policy, please do not use the Services.

2. Information We Collect

We collect information that you provide directly to us, information contained in content you upload, information automatically collected when you use the Services, and information we receive from service providers that help us operate CartoReel.

2.1 Travel Photos & Uploaded Media

CartoReel collects the photographs, images, videos, and other media that you choose to upload to generate your reel ("Uploaded Media").

Uploaded Media may contain personal information about you or other individuals, including identifiable faces, locations, dates, travel activities, family members, friends, children, pets, and other subjects depicted in the media.

2.2 Location & EXIF Metadata

Uploaded Media may contain embedded metadata such as EXIF information. Depending on the Uploaded Media and your device, this may include GPS coordinates, latitude, longitude, altitude, date and time taken, camera information, device orientation, and other technical metadata.

CartoReel may extract and process this information when it is available and relevant to providing the Services. You may also manually provide or select a location using CartoReel's map picker.

2.3 Contact Information

We collect your email address when you provide it to us. We may use your email address to deliver previews, processing notifications, completed reels, download links, receipts, support communications, and other service-related communications.

2.4 Payment Information

If you purchase a CartoReel product or Service, payment information may be processed by a third-party payment provider. CartoReel generally does not need to receive or store your complete payment card number.

We may receive transaction information such as payment status, transaction identifiers, purchase amount, billing information, and limited payment details necessary to administer your purchase, provide support, prevent fraud, and maintain business records.

2.5 Technical & Usage Data

When you access or use CartoReel, we may automatically collect information such as:

• IP address.
• Browser type and version.
• Device type and operating system.
• Language and regional settings.
• Pages and features accessed.
• Dates and times of activity.
• Referring and exit pages.
• Session information.
• Errors and diagnostic information.
• Performance information.
• Interactions with CartoReel features.
• Information about how you use and interact with the Services.

2.6 Cookies and Similar Technologies

We may use cookies, local storage, pixels, analytics technologies, software development kits, and similar technologies to operate the Services, maintain sessions, remember preferences, understand usage, measure performance, prevent fraud, maintain security, and improve CartoReel.

Third-party service providers may also use similar technologies in connection with services they provide to CartoReel. Depending on your location, you may have choices regarding certain cookies and tracking technologies.

3. How We Use Your Information

We may use the information we collect for the following purposes:

• Receive, store, process, analyze, transform, and render photographs and other Uploaded Media.
• Extract and process EXIF metadata, including geographic coordinates and timestamps, when available.
• Process locations selected manually through the CartoReel map picker.
• Reverse geocode photo locations and identify cities, countries, destinations, landmarks, and other geographic information.
• Generate maps, geographic animations, travel routes, globe transitions, and location-based visual effects.
• Analyze photographs using computer vision and artificial intelligence to identify characteristics such as people, buildings, landmarks, nature, pets, water, cityscapes, and other visual elements.
• Generate titles, descriptions, scene classifications, visual effects, animations, transitions, and other elements used to create your reel.
• Generate, render, store, and deliver your completed travel reels and other generated content.
• Send processing notifications, previews, download links, receipts, customer support messages, and other service-related communications.
• Process payments and help detect and prevent fraudulent or unauthorized transactions.
• Analyze usage trends and technical performance to improve CartoReel's rendering engine, algorithms, infrastructure, features, and user experience.
• Monitor, diagnose, troubleshoot, and improve the reliability, security, and performance of the Services.
• Detect, investigate, prevent, and address fraud, abuse, security incidents, technical problems, and violations of our policies.
• Comply with applicable laws, regulations, legal processes, and governmental requests.
• Establish, exercise, or defend legal claims and protect the rights, property, safety, and security of CartoReel, our users, and others.
• Send marketing and promotional communications where permitted by applicable law and where you have provided the appropriate consent or otherwise permitted us to do so.

4. Artificial Intelligence and Automated Processing

CartoReel uses artificial intelligence, machine learning, computer vision, automated image analysis, and related technologies as part of its Services.

Depending on the Services you use, your Uploaded Media may be automatically analyzed to identify characteristics such as locations, landmarks, people, buildings, nature, water, cityscapes, pets, and other elements.

This analysis may be used to determine how your Uploaded Media should be arranged, animated, transformed, or incorporated into your reel.

AI and automated technologies may also be used to generate titles, scene classifications, visual effects, camera movements, transitions, animations, geographic effects, and other generated elements.

AI visual effects applied to photographs are optional. When you choose to turn off AI visual effects, your original uploaded photos are used directly without AI visual transformation, while automated intelligence features such as location identification, mapping, routes, and captions remain active.

AI-generated results may be inaccurate, incomplete, unexpected, or different from what you intended. CartoReel does not guarantee that generated content will accurately represent a person, place, event, object, or other subject.

Because artificial intelligence systems can produce similar or substantially similar results for different users, CartoReel does not guarantee that generated content will be unique.

5. How We Process Uploaded Media

When you upload photographs or other media, you authorize CartoReel and the service providers that support the Services to access, copy, store, transmit, analyze, modify, adapt, transform, reproduce, and otherwise process that media as reasonably necessary to provide the Services you request.

This processing may include sending your Uploaded Media to third-party infrastructure, cloud computing providers, artificial intelligence providers, image and video processing services, mapping providers, storage providers, email providers, analytics providers, payment processors, and other technology providers that help us operate CartoReel.

We may create temporary copies, intermediate files, thumbnails, extracted metadata, processed images, video segments, rendered frames, technical logs, and other derivative processing artifacts as necessary to operate the Services.

These processing artifacts may exist separately from the original Uploaded Media and may be retained for limited or longer periods as reasonably necessary for processing, security, debugging, fraud prevention, compliance, service operation, or other legitimate business purposes.

6. Your Content and Our License to Process It

You retain ownership of your photographs, videos, and other content and Uploaded Media that you upload to CartoReel, subject to any rights of third parties that may exist in such content.

Nothing in this Privacy Policy transfers ownership of your original content to CartoReel.

However, in order to provide the Services, you grant CartoReel and its service providers a worldwide, non-exclusive, royalty-free, sublicensable, transferable, limited license to host, store, reproduce, transmit, access, modify, adapt, process, analyze, transform, display, and otherwise use your Uploaded Media solely as reasonably necessary to provide, operate, maintain, secure, troubleshoot, and improve the Services and to comply with our legal obligations.

This license includes the right to create technical and processing derivatives of your content, including thumbnails, resized images, extracted metadata, intermediate video files, rendered frames, previews, and other temporary or permanent processing artifacts.

You represent and warrant that you have all rights, licenses, permissions, and consents necessary to provide your content and Uploaded Media to CartoReel and to authorize the processing described in this Privacy Policy and our Terms of Service.

7. Photos Containing Other People

Photographs uploaded to CartoReel may contain identifiable individuals. CartoReel does not require you to identify every person appearing in a photograph in order to process the photograph.

You are responsible for ensuring that your use of CartoReel and your submission of photographs and Uploaded Media containing other individuals complies with applicable law and does not violate the privacy, publicity, copyright, or other rights of those individuals.

CartoReel may use automated image analysis to determine characteristics of photographs and Uploaded Media for the purpose of providing the requested Services. We do not intend to use facial recognition to identify individuals by name unless a particular feature explicitly states otherwise.

8. Location and EXIF Metadata

Photographs and Uploaded Media may contain embedded metadata, including GPS coordinates, dates, times, camera information, device orientation, altitude, and other EXIF information.

Where available and relevant to the Services, CartoReel may extract and process this metadata to determine where and when a photograph or Uploaded Media was created, identify destinations, generate geographic information, construct travel routes, create 3D globe and map animations, and provide contextual information for your reel.

If you manually select a location using CartoReel's map picker, that location may also be associated with the relevant photograph or reel and processed for the same purposes.

By uploading a photograph or Uploaded Media containing location metadata, you understand that such information may be processed as part of generating your reel.

9. Generated Content

CartoReel may generate videos, images, animations, maps, transitions, captions, descriptions, thumbnails, geographic visualizations, and other content based on your Uploaded Media, submissions and information processed through the Services.

Generated content may incorporate elements derived from your uploaded content, geographic information, mapping data, automated analysis, artificial intelligence systems, third-party technologies, and other sources.

CartoReel may retain generated content and related processing information for as long as reasonably necessary to provide the Services, deliver your reel, maintain service functionality, address support requests, prevent abuse, comply with legal obligations, or otherwise operate the business.

Your rights to generated content, including any limitations imposed by third-party technologies, are governed by our Terms of Service and any applicable third-party terms.

10. Third-Party Service Providers

CartoReel uses third-party companies and service providers to help operate, maintain, and deliver the Services. Depending on the functionality you use, your information and Uploaded Media may be processed by providers in categories including:

• Cloud infrastructure and storage providers: For hosting, databases, file storage, computing, backups, and related infrastructure.
• Artificial intelligence and machine learning providers: For AI-assisted processing, computer vision, image analysis, scene classification, title generation, content analysis, and other AI functionality.
• Mapping and geographic service providers: For maps, geographic data, reverse geocoding, location processing, routing, and geographic visualization.
• Image and video processing providers: For image processing, video generation, rendering, transformation, encoding, and delivery.
• Payment processors: For payment processing, transaction management, fraud prevention, and related financial services.
• Email and communications providers: For delivering transactional, service-related, and, where permitted, marketing communications.
• Analytics, security, and monitoring providers: For understanding usage, diagnosing errors, detecting abuse or fraud, measuring performance, maintaining security, and improving the Services.
• Other technology and service providers: For customer support, content delivery, infrastructure management, and other functions reasonably necessary to operate and improve the Services.

The specific third-party providers used by CartoReel may change over time as our Services, infrastructure, and technology requirements evolve. We may also add or replace providers as necessary to support new features, improve performance, manage costs, or maintain the reliability and security of the Services.

These providers may process information on our behalf and may have their own privacy policies, terms, and contractual obligations. We seek to use service providers that are appropriate for the functions they perform, but we cannot guarantee the security, availability, or privacy practices of independent third parties.

11. Sharing Information

We do not sell your Uploaded Media or generated reels as standalone personal information.

We may disclose information to the following categories of recipients where reasonably necessary:

• Service providers and contractors that help us provide the Services.
• Cloud infrastructure, storage, AI, image processing, video processing, mapping, analytics, email, and payment providers.
• Professional advisors such as attorneys, accountants, auditors, and insurers where reasonably necessary.
• Government authorities, law enforcement, courts, or other parties when required by law or when we reasonably believe disclosure is necessary to protect rights, safety, or property.
• Parties involved in a merger, acquisition, financing, restructuring, bankruptcy, sale of assets, or similar corporate transaction.
• Other parties with your direction or consent.

We may also disclose aggregated, anonymized, or de-identified information that cannot reasonably be used to identify you, where permitted by applicable law.

12. Service Improvement and Analytics

We may collect and analyze information about how users interact with CartoReel to understand usage patterns, diagnose problems, measure performance, improve existing features, and develop new products and Services.

This may include information about feature usage, processing times, errors, device information, browser information, workflow events, performance metrics, and other technical or usage information.

Unless separately disclosed to you or permitted by applicable law, we do not represent that we will use your Uploaded Media as generalized training data for unrelated third-party AI models.

We may, however, use aggregated, anonymized, de-identified, or technical information derived from operation of the Services to understand and improve CartoReel, including our algorithms, workflows, infrastructure, rendering systems, and automated processes.

13. Marketing Communications

If you choose to receive marketing communications, we may use your email address and related information to send product announcements, feature updates, news, special offers, promotions, and other communications about CartoReel.

Marketing communications are optional. You may unsubscribe from promotional emails at any time by using the unsubscribe mechanism included in those communications or by contacting us.

Marketing preferences may be stored separately from your acceptance of our Terms of Service and Privacy Policy. Choosing not to receive marketing communications does not prevent us from sending transactional or service-related communications that are necessary to provide the Services.

14. Email Addresses and Returning Users

CartoReel may use your email address to associate requests, generated reels, processing status, purchases, preferences, and other Service activity with you.

If you previously used CartoReel, we may recognize your email address when you return so that we can provide a more convenient experience, retrieve relevant Service information, prevent duplicate records, and apply previously established preferences where permitted by law.

We will not treat your email address alone as consent to receive optional marketing communications where applicable law requires separate consent.

15. Payment Information

If you purchase a CartoReel product or Service, payment information may be processed by third-party payment providers.

CartoReel generally does not need to receive or store your complete payment card number. Payment providers may collect and process payment information in accordance with their own privacy policies and terms.

We may receive information such as transaction identifiers, payment status, billing country, transaction amount, and limited payment details necessary to administer purchases and customer support.

16. Data Retention

We retain information for as long as reasonably necessary to provide the Services, fulfill the purposes described in this Privacy Policy, maintain business and transaction records, comply with legal obligations, resolve disputes, enforce agreements, prevent fraud and abuse, and protect our legal rights.

Uploaded photographs, intermediate processing files, generated reels, metadata, and other content may be retained for different periods depending on how the Services are designed and the reason the information is retained.

We may automatically delete temporary files and processing artifacts when they are no longer reasonably required.

If you request deletion of your photographs or generated reels, we will take reasonable steps to process the request, subject to applicable law and legitimate operational, security, backup, dispute-resolution, and record-keeping requirements.

Deletion may not immediately remove information from backups, disaster recovery systems, security logs, legal records, or systems operated by third-party service providers. Such information may remain until it is overwritten, expires, or can be deleted in accordance with applicable retention procedures.

17. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect information against unauthorized access, disclosure, alteration, destruction, and loss.

Depending on the nature of the information and the Services, security measures may include encryption in transit, access-controlled cloud storage, authentication mechanisms, access controls, logging, monitoring, isolated processing environments, secure cloud infrastructure, and other industry-standard practices.

However, no method of transmitting or storing information over the Internet is completely secure. We cannot guarantee that your information will never be accessed, disclosed, altered, lost, or destroyed as a result of circumstances beyond our reasonable control.

18. International Data Transfers

CartoReel and its service providers may operate in multiple countries. As a result, your information may be transferred to, stored in, or processed in countries other than the country where you reside.

These countries may have data protection laws that differ from those in your jurisdiction.

Where required by applicable law, we will use appropriate safeguards for international transfers of personal information.

19. Your Privacy Rights

Depending on where you live and subject to applicable law, you may have certain rights regarding your personal information, including the right to:

• Request access to personal information we hold about you.
• Request correction of inaccurate information.
• Request deletion of certain personal information.
• Request restriction of certain processing.
• Object to certain processing.
• Request portability of certain information.
• Withdraw consent where processing is based on consent.
• Opt out of certain marketing communications.

These rights are subject to applicable legal limitations and exceptions. For example, we may need to retain certain information to comply with legal obligations, resolve disputes, prevent fraud, maintain security, or protect our rights.

To make a privacy request, please contact us using the information provided at the end of this Privacy Policy. We may need to verify your identity before completing certain requests.

20. California Privacy Rights

If you are a California resident, applicable California privacy laws may provide you with additional rights regarding your personal information.

Depending on the circumstances, these rights may include the right to know what categories of personal information we collect, request access to specific information, request deletion, request correction, opt out of certain forms of sharing or processing, and receive equal service regardless of exercising applicable privacy rights.

We do not sell personal information in the traditional sense of exchanging personal information for monetary consideration. We may, however, use third-party analytics, advertising, or technology services that could be considered "sharing" or "selling" under certain privacy laws. Where required, we will provide applicable opt-out mechanisms.

21. European Economic Area and United Kingdom Privacy Rights

If you are located in the European Economic Area, United Kingdom, or another jurisdiction with similar data protection laws, you may have additional rights regarding your personal information.

Depending on the circumstances, our legal bases for processing may include performance of a contract, compliance with legal obligations, our legitimate interests, and your consent.

You may have the right to request access, correction, deletion, restriction, portability, or objection to certain processing, as well as the right to withdraw consent where applicable.

You may also have the right to lodge a complaint with your applicable data protection authority.

22. Children's Privacy

CartoReel is not intended for children under the age required by applicable law to independently provide consent to the processing of personal information.

We do not knowingly collect personal information directly from children in violation of applicable law. If you believe that a child has provided personal information to us inappropriately, please contact us so that we can investigate and take appropriate action.

Photographs and Uploaded Media uploaded by an adult may contain children. Processing such media may be necessary to provide the Service requested by the adult user. By using CartoReel, you represent that you have the legal right to consent on behalf of the children depicted in the Uploaded Media.

23. Third-Party Websites and Services

CartoReel may contain links to third-party websites, applications, services, social media platforms, mapping services, payment providers, or other external resources.

We are not responsible for the privacy practices, security, content, or policies of third parties. Your interactions with third-party services are governed by their respective terms and privacy policies.

24. Business Transactions

If CartoReel is involved in a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, change of control, or similar transaction, information collected through the Services may be transferred to or acquired by the relevant successor, purchaser, investor, or other transaction participant.

Your information may also be disclosed as reasonably necessary to evaluate, negotiate, complete, or implement such a transaction.

25. Legal Disclosures and Protection of Rights

We may access, preserve, use, or disclose information when we reasonably believe it is necessary to:

• Comply with applicable law, regulation, subpoena, or legal process.
• Respond to lawful requests from governmental authorities.
• Enforce our Terms of Service or other agreements.
• Investigate fraud, abuse, or security incidents.
• Protect the rights, property, safety, or security of CartoReel, our users, or others.
• Prevent or investigate suspected illegal activity.
• Establish, exercise, or defend legal claims.

26. De-Identified and Aggregated Information

We may create aggregated, statistical, anonymized, or de-identified information from information collected through the Services.

To the extent permitted by applicable law, we may use and disclose such information for purposes including analytics, research, product development, service improvement, benchmarking, business operations, and marketing.

We will take reasonable measures intended to prevent such information from being used to identify you.

27. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our Services, technology, business practices, legal requirements, or other circumstances.

When we make changes, we may update the "Last Updated" date associated with this Privacy Policy and, where required by law, provide additional notice or obtain consent.

Your continued use of CartoReel after an updated Privacy Policy becomes effective constitutes acknowledgment of the updated policy to the extent permitted by applicable law.

28. Severability

If any provision of this Privacy Policy is determined to be invalid, unlawful, or unenforceable, that provision will be enforced to the maximum extent permitted by applicable law, and the remaining provisions will remain in full force and effect.

29. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, please reach out to us at:

support@cartoreel.com
Demos Distributed LLC